Our Story
Welcome to Embrace Bohemia, co-founded by Kylie and Pete Steed.
What you see today has been 14 years in the making, a journey of learning, healing, and self-discovery that has led us to create a space where crystals, ritual, and empowerment come together. From the very beginning, we dreamed of building something more than a shop. We wanted to create a sanctuary where people could connect with authentic crystals, powerful rituals, and uplifting tools that inspire transformation and self-empowerment.
Embrace Bohemia was born out of that vision, and over time it has grown into more than one brand. Alongside our soulful collections, we also launched Badass Bitch by Embrace Bohemia—a bold, unapologetic line of affirmation decks, roller oils, and subscription boxes designed to uplift, empower, and remind you to own your magic every single day. Together, Embrace Bohemia and Badass Bitch represent both sides of the journey: the gentle, spiritual path and the fierce, unapologetic empowerment that every soul needs.
Our Music: Frequencies for Awakening
Our journey has expanded beyond physical products into the realm of sound and frequency. We've created music albums that blend spiritual frequencies with empowerment energy, designed to support your transformation and awakening.
Our Albums (available on Spotify, Apple Music, YouTube Music, and all major platforms):
- The Activation Codes by Embrace Bohemia - Spiritual frequencies designed to unlock your highest potential and activate your inner wisdom
- Badass in Wonderland - An empowerment journey through sound, blending cosmic magic with fierce, unapologetic energy
- Embrace the Badass - Anthems for anyone done playing small and ready to own their power
These aren't just songs—they're tools for your transformation, carrying frequencies to help awaken and empower you on your journey.
Wear Your Frequency
We've also launched a clothing range that extends the energy of our music and brand into wearable form. Our Frequency Tees and Badass in Wonderland apparel collection are designed to match our music albums and carry the same empowering energy. These pieces are more than clothing—they're wearable affirmations and statements of the energy you're embodying.
A Thriving Community
What began as a dream has blossomed into a thriving tribe of thousands of followers and community members across the globe. From our TikTok family to our subscription box members, we've built a space where spiritual seekers and empowerment warriors come together to support, uplift, and inspire each other. You're not just a customer here—you're part of our tribe.
Our Mission
Our mission is simple: to provide authentic, high-quality crystals and spiritual tools while sharing knowledge and creating products that support real transformation. From curated crystals to intention kits, ritual tools, affirmation decks, music, apparel, and our signature subscription boxes, every item is chosen with care and infused with meaning.
Why choose Embrace Bohemia? Because we understand the journey. We've lived it. Our products are not just beautiful items; they are tools for empowerment, healing, and growth. We carefully cleanse and charge every crystal, curate each kit with intention, and build every box as if we were sending it to our past selves—to help guide, uplift, and remind us of our own strength.
From raw crystals, tumbled stones, and jewellery to ritual kits, aromatherapy oils, music, apparel, and our subscription boxes, you'll find everything you need to explore, expand, and deepen your spiritual practice. Whether you are just beginning or have walked this path for years, there is something here for you.
We invite you to join our community of crystal lovers, seekers, and dreamers. Thank you for trusting us to be part of your spiritual and personal growth journey.
Embrace your journey. Awaken your soul.
Kylie and Pete
xoxo